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A series of additional worldwide marketing opportunities are available
from Advanstar's Technology Communities--digital media, digital
printing & document management, telecommunications, e-conferencing
and e-learning, call center/CRM, and e-commerce publications and
events.
Classified Product and Service Advertising
Classified Recruitment Advertising
List Rental/Database Products/Masterfiles
Custom Reprints and E-Prints
Directories and Buyers Guides
Postcard Decks
Permissions
On-Line
Classified Product
and Service Advertising
Classified product and service advertising in Advanstar's publications
offers marketers the opportunity to cost-efficiently and cost-effectively
introduce and promote products, services, seminars, conferences
and more. Specific category headings throughout the Classified sections
direct ready-buyers to your targeted message for immediate action.
To advertise, or for information, call 800-736-3665.
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Classified
Recruitment Advertising
Classified recruitment advertising in Advanstar's publications offers
companies, recruiters and organizations worldwide the ideal environment
to attract the best and highly skilled candidates within your industry.
Classified Recruitment advertising is the most efficient and cost
effective way to target and direct prospective candidates to your
highly specialized career opportunities. To advertise, or for information,
call 800-736-3665.
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List Rental/Database
Products/Masterfiles
Direct mail is an essential component of a complete marketing strategy.
Advanstar's publications and events offer the most comprehensive,
best qualified databases. Direct mail lists allow marketers to target
the purchasers and decision-makers in specific markets. Select from
a variety of demographic options including geographic, job function,
purchasing authority and title, to name a few. A highly-targeted
list can be created to meet your specific marketing, research, telemarketing
and sales objectives. These lists are excellent resources for highly
targeted, global lead generation. Names are available for direct
mail, telemarketing and email. Demographic information is available
to build or enhance your internal database. Advanstar's industry/title-related
masterfiles contain names from our 110 publications and directories,
and 107 industry-related trade shows and conferences. This unduplicated
business database contains over 2 million decision makers worldwide
and can be cross-referenced by title, gender, and business and industry.
To advertise, or for information, call 800-736-3665.
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Custom Reprints
and E-Prints
A reprint of an article, advertisement or new item is a powerful
communications tool. Reprints from any of our magazines may be customized
in a variety of ways to enhance their value. Any number of approaches,
from corporate capabilities brochures to direct mail, are available.
In addition, reprints are effective, targeted marketing and communications
materials for customers, prospects, sales personnel, company employees
and shareholders. Reprints are ideal for distribution at trade shows,
conferences and seminars. Our Custom Reprint package includes an
E-Print. This E-Print is a secure electronic PDF format available
for posting on your website for up to one year. To advertise, or
for information, call 800-736-3665.
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Directories
and Buyers Guides
Comprehensive reference sources are the back-bone of business-to-business
marketing. Advanstar's directories and buyers guides offer versatile
advertising options designed to help you maximize year-round exposure:
display ads, unit ads, logo ads, and bold face listings. Used independently
or in combination, advertising in Advanstar's directories and buyers
guides offers a great opportunity to cost-effectively reach decision-makers
all year long. To advertise, or for information, call 800-736-3665.
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Postcard Decks
Card decks offer a low-cost, direct-reply way to reach experts and
managers who purchase or influence the purchase of products and
services being used throughout the public network. Card decks are
polysealed and mailed throughout the year. Advanstar handles all
printing, mailing, and outbound postage. Leads are mailed directly
to advertisers for immediate follow-up. To advertise, or for information,
call 800-736-3665.
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Permissions
Permissions are granted by Copyright Clearance Center (978-750-8400)
for internal use only. All other requests must be submitted in writing
to Permissions Dept., 7500 Old Oak Blvd., Cleveland, OH 44130 or
fax requests to 440-891-2740.
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On-line
On-line Access is available for many of Advanstar's publications
through a number of database services. For additional information,
call 1-800-736-3665, ext. 2742.
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